Mobile World Congress Highlights

February 22, 2016

Mobile World Congress Highlights

This is perhaps the biggest and most important conference of the year for the mobile industry. It is being held this weekend, the 20th and 21st of February, at the Fira Gran Via facility in Barcelona hosting up to 95,000 visitors. It is the chance for the biggest mobile manufacturers to launch their flagship devices for the year as well as some very important guests. It is basically a kick-off for the year in mobile software and hardware event; that said, you probably want to know what went on over the weekend, and here are the highlights:

Smartphones’ launch

A few manufacturers are going to reveal their flagship devices at the conference. The biggest names will be those of Samsung, with the Galaxy S7 and perhaps the Galaxy S7 Edge, LG with the LG G5 and Huawei with the P9. After a few months’ speculation including our own, a lot of the rumours have come true in the Galaxy S7 and S7 Edge. You might want to check out our ‘What to expect’ blog here.

Already we have seen major improvements with these devices, and the comeback of the Micro SD slots in both. One notable improvement, however, is the force touch in the Galaxy S7 and S7 Edge similar to the one introduced in the iPhone 6S. Expect to see a lot of improvement on it over the year and further software development in apps to use the feature. Huawei are yet to launch their new flagship device, but if the predecessor is anything to go by, this new baby will surely be something.

Other tech launch

Apart from smartphones, newer tech in Android Wear was being launched, such as the HTC Vive, Samsung’s Gear VR, LG’s VR 360, Facebook’s Oculus Rift and Sony’s PlayStation VR. These have made the conference also an important shopping event for the latest in technology.

Keynote speeches

You should also expect to hear from some of the biggest names from Silicon Valley and elsewhere give a speech, too. Among the most anticipated speeches is the one from Facebook CEO Mark Zuckerberg where he is expected to talk about his mission to spread internet services around the world. The service, targeted at poor people in developing countries is called Free Basics.

Other important guests will also be speaking at the conference including PayPal CEO Dan Schulman, Intel CEO Brian Krzanich, BuzzFeed CEO Jonah Peretti, and UNICEF executive director Anthony Lake among other major names in tech.

The future of mobile technology

Great people discuss ideas, as they say, and this conference has been the cradle to some of the great tech inventions. This year, among the topics of discussion will be the launch of 5G and the Internet of Things (IoT). 5G is just an improvement on 4G LTE and will lead to the IoT which relates to all things connected to smartphones e.g. wearables, TVs, cars and appliances. This is obviously the next logical step to connectivity given the success and spread of the Internet.

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